Process: How we invest

Co-authored with Square Peg Partners.

When considering the fundraising process, we think it should be as close to the ideal dental experience: pain-free, cost-effective, quick and leaves you with a smile.

The recent report from First Round on the State of Startups included some stats which proved that, once again, raising a round is a tough process.

  • 47.3% of entrepreneurs spent 4 or more months raising their most recent round.
  • Only 45% of entrepreneurs raised the amount they planned to.
  • Almost ¼ of all entrepreneurs pitched over 21 VCs.

At Square Peg, we want to do our bit to make it easier. For this reason, we’re sharing our investment process.

Read the full post on how we invest on Medium.